y and m onlinemarch/april 2001 Y&M magazineeye
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Military Escalates Assault on Civilian Schools
The latest federal proposal would help the armed forces force their way into high schools. More ->
Cover Story
Army of One logoArmy of One logo

Inside the "Army of One" Campaign

The New Face of Military Advertising
The Pentagon now spends a record $11,000 per recruit on advertising and recruiting. We examine how these new advertising campaigns developed
. More ->

The Selling of the "Individual"
The "Army of One" campaign is part of a larger trend in marketing popular culture to youth: selling "individualism" in order to sell a mass product. More ->

Resource of the Month
School: A Place to Teach or to Sell?
A high school student reflects on the strategies used by the military and corporations to sell their products in schools. More ->

Black Prisoner of War:
A Conscientious Objector's Vietnam Memoir
More ->

PAST ISSUES Available on-line. More ->

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